What Skills are Needed to be a Marketing Consultant?
- Oct
- 10
- Posted by Debra L. Rody
- Posted in BLOG
“Marketing Consultant…because freakin’ awesome is not an official job title” Becoming a marketing consultant isn’t a thought people wake up to and jump into. A combination of experience and tactical thinking is necessary to be successful in this position. A marketing consultant’s main goal is to understand a company’s competitive landscape, strategize on ways to […]
read moreTop 5 Ideas to Increase Agency Revenue
- Jul
- 24
- Posted by Debra L. Rody
- Posted in BLOG
It has been said that the best way to increase revenue is to “work smarter, not harder” Have you ever heard of the 80/20 principle? In 1906, an Italian economist named Vilfredo Pareto created a mathematical formula which is referred to as the Pareto principle. This principle states that roughly 80% of the effects of […]
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